Advertising device.



J. BUCKLEY.

ADVERTISING DEVICE.

APPLICATION FILED MAY 21,1913.

Patented June 16, 1914 4 SHEETS-SHEET 4.

J. BUGKLBY.

ADVERTISING DEVICE.

APPLIOA'IION FILED MAY 21,1913.

Patented June 16, 1914.

4 SHEET$SHEET 3.

-J. BUGKLEY.

ADVERTISING DEVIGE.

' I Elmo/MM J. BUGKLEY.

ADVERTISING DEVICE.

APPLICATION FILED MAY 21, 1913.

Patented June 16,1914,

4 SHEETS-SHEET 1.

UNITED STATES PATENT OFFICE.

JOHN BUCKLEY, OF BOSTON, MASSACHUSETTS, ASSIG'NOR TO ADOLPI-I SUMMER, OF EAST CAMBRIDGE, MASSACHUSETTS.

ADVERTISING DEVICE.

Specification of Letters latent.

Patented June 16, 1914.

Application filed May 21, 1913. Serial No. 769,018.

To all whom it may concern Be it known that I, JOHN BUckLEY, a citizen of the United States, residing at Bos ton, in the county of Suffolk and State of Massachusetts, have invented certain new and useful Improvements in Advertising Devices; and I do hereby declare the following to be a full, clear, and exact description of the same, reference being had to the accompanying drawings, forming part of this specification, and to the figures and letters of reference marked thereon.

This invention has for its object to provide an advertising device which will excite the interest and hold the attention of observers until the article displayed for advertising purposes or advertising matter relating thereto is impressed on the memory, the device being particularly designed for ad vertising facial massage material, such as art-gum, byt presenting to the observer a simulation of the operation of massaging the face, preferably accompanied by a change in color of the surface which is supposedto be massaged, representing an increase in blood circulation due to the treat ment.

The apparatus embodies an automaton. one hand being designed to carry a piece of the art gum being advertised and to make motions simulating the motions in massag ing the face followed by a motion presenting the art gum for the inspection of the observer, and in association with the automaton there is provided in such relation thereto as to invariably come within the field of View of the observer, a series of advertising cards which are presented successively for observation, and a rotating or moving table upon which may be placed specimensof the art gum or of other goods which it is desired to call to the attention of the observer.

Referring to the accompanying drawings,Figure 1 is a perspective view of the operating parts of an advertising device embodying the present invention, the outline of the automaton figure being shown in dotted lines, in order that the mechanical arrangement of the operating parts may not be hid den. Fig. 2 is a plan view omitting the operating parts of the automaton from the waist line up, and with the rotating or movable table or platform removed. Fig. 3 'is a detail plan with portions broken away of the operating mechanism for the right hand and arm of the automaton and for rotating the lamp shield to produce the changes in the facial appearance of the automaton. Fig. 4 IS a detail perspective view with parts broken away of the clutch mechanism for producing the successive movements of the right hand and arm of the automaton. Fig. 5 is an elevation looking at the right hand side of the parts shown in Fig. 2, with the rotating or movable platform or table in place. Fig. 6 is adetail sectional elevation of the rotary carrier or drum for the display tablets with the operating connections therefor, the intermediate portion of the carrier or drum being boken away. Figs. 7 and 8 are detail perspective views of parts of the mechanism for rotating the movable platform or table; and Figs. 9 and 10 are elevations of the pawl and ratchet mechanism for holding and rotating the drum or carrier for the display tablets.

Like letters of reference in the several figures indicate the same parts.

The whole device is preferably mounted on a suitable base A through connections between the base and a motor casing B, the casing B being adapted to completely inclose a simple form of electric motor to which current is supplied through a flexible cord and plug G, Figs. 2 and 5,made to conform to the requirements of the fire underwriters and to provide for the maximum safety against external short-circuiting, such as might start a conflagration. The motor is designed to rotate a main operating shaft D, from. which the several parts of the apparatus are driven through connections to be presently described.

Extending upwardly from and rigidly connected with the motor casing B is a tubular standard E having at its upper end a cross head or transverse frameE conveniently located at a point within the shoulder line of an automaton figure, such as that indicated by the dotted lines F in Fig. 1. Said standard has a rigid extension in the form of a small pipe or tubular portion 6 shown in Fig. 3, in cross section, which extends up into the head portion of the automaton and is designed to support an electric lamp 0, the wires to which pass up through the tubular post 6 and are usually bridged across the motor circuit so as to maintain the illumination of the lamp constantly, and at the same time the motor will be operated, even though the filament in the lamp should be broken.

Extending forwardly from the motor casing B and rigid therewith, is a frame preferably formed in the main by two tubular side pieces G, the end portions of which are bent into a higher plane than the motor casing itself, and are connected by a cross piece or frame G in the center of which there is a vertical bearing for the turntable support The forward extremities of the side pieces of the horizontal frame G are adapted to carry the bearings for the horizontally arranged reel or carrier H for the display tablets or cards I. The latter are pivotally mounted on rods 5 bridged between the heads h of the drum or carrier. The drum or carrier is mounted upon or formed as a part of a shaft H, Fig. 6, having end extensions H forming the journals for the carrier adapted to work in bearings in removable heads 9 on the bosses or housings g forming the terminals of the side pieces G. Each of the heads it (see Fig. 10) is preferably formed of sheet metal and has struck therefrom a series of teeth or projections it, usually one for each of the tablet carrying rods 2', and in one of the bosses 9 there is mounted a holding pawl for preventing backward rotation of the carrier, and in the other an oscillating operating pawl for effecting intermittent forward rotation' of the carrie'r. The holding and operating pawls are conveniently bot-h formed ,of sheet metal, as shown at K, Fig. 9, having oppositely disposed teeth or projections struck therefrom for cooperation with the teeth or projections h on the heads of the carrier.- The holding and operating pawls K are journaled on the axial extensions H of the drum and are held in operative position for engaging the drum by coil springs K surrounding the extensions The holding pawl, shown at the right hand side of Fig. 6, is held against rotation by the engagement of an extension is thereon, with a ribg in the housing while the operating pawl, shown at the left hand side of Fig. 6, is provided with a downward extension K with which a reciprocatory operating member to be presently described is pivotally connected. For convenience in assembling the parts, the head it is provided with semi-circular recesses 71 Figs. 6 and 10, for the passage of the ribs g in the housing 9, as the parts are being assembled, but when in operative position, as shown in Fig. 6, the heads are located beyond the inner ends of the ribs 9 whereby the drum or carrier is left free to rotate under theinfiuence of the operating pawl, as will be readily understood.

Referring now particularly to Figs. 1, 3 and 4, it will be seen that the cross head E is provided with a shaft L upon which there .E is provided with a are journaled two oscillating arms M and M. The arm M is connected by a link m, Figs. 2 and 5, with a crank arm 1t, carried by a gear wheel N and shaft journaled on an extension of the motor casing, said gear wheel being in mesh with a pinion (Z on one end of the main operating shaft D, whereby the arm M will be oscillated at a comparatively slow speed. The arm M is connected by a link m with a crank arm a on the end of the main operating shaft D, whereby the arm M will be oscillated at a comparatively rapid speed.

A clutch mechanism, best seen in Figs. 3 and 4, is provided for alternately clutching the arms M and M to the shaft L, whereby the shaft L may be oscillated slowly or rapidly, as the case may be, and this clutch mechanism conveniently takes the form of sliding bolts Z rigidly mounted on or formed as a part of a sleeve L on the shaftL, said sliding bolts Z being adapted to pass transversely through openings or slots formed in disks L rigidly mounted on the shaft L and to enter corresponding slots or openings Z in the bases of the arms M and M when the slots or openings are brought into registry; The relation of the parts is such that the locking bolt at one end is entirely out of engagement with the arm M or B as the case may be, before the locking bolt at the opposite end engages its arm, whereby either of the arms may be locked to the shaft, but both cannot be locked thereto at the same time. Provision is made for automatically shifting the locking bolts and sleeve L on which they are mounted so as to periodically cause a slow oscillation of the shaft L and a rapid oscillation thereof in alternation. This opcrating mechanism for the clutch, embodies a disk or projection O on the sleeve L with which the shifting arm 0 of a lever O is adapted to cooperate. The lever O is pivotally mounted on the cross frame E at 0, and is provided with a broad disk central section, cut away so as to form shoulders or project-ions P P, and at the end opposite the pivotal point 0 the lever is provided with a spring I, one end of which is secured at p to the frame E. The spring and lever work across the center line between the pivot o and the base of the spring at 79 and the spring will therefore operate with a pressure tending to hold the lever in each position to which it may be moved. Rigidly secured to the lever O at a point near the pivot 0 is a curved arm 0 which is in yielding operative connection with the disk 0 carried by the sleeve L. A gear wheel Q, journaled on the tubular projectio'n 0 extending above the main frame pin 72 which engages the shoulders 79 p of the lever O.

The complete operation of this clutch shifting means is as follows :-The gear wheel Q rotates, imparting motion to lever O at certain designated periods through the engagement of pin 79 with the shoulders p 7) of lever 0. As a result of the movement of lever O, the curved arm 0 which is yieldingly secured to the clutch locking mechanism, is caused to moveits outer end in a straight line along shaft L and according to the direction of its movement back or forth to lock or unlock the arms m m alternately.

The gear wheel which is lettered Q, in the drawings is driven by a pinion Q, mounted on the upper end of a shaft 9 extending down to the motor casing, and adapted to be driven from the secondary shaft carrying the wheel N through a pair of beveled gears g (Fig. 2).

In addition to operating the clutch shifting lever O, the gear wheel Q is adapted to operate a colored screen which surrounds the lamp 6, and for this purpose it is provided with an upwardly extending sleeve (3}, having at its upper end a suitable holder for a glass tube or dome Q one half of which is conveniently colored red, and the timing is such that during the massage movements to be presently described the red portion of the screen or member Q is turned toward the face of the automaton and by light transmitted through the ma terial of which the face is formed, causes the face to glow or simulate an increase in the blood circulation, but during the other portion of the revolution of the gear wheel the face presents a pale appearance. Conveniently and as a preferred construction, the gearing is a two to one gearing, the intermission between the rapid massaging movements occurring during the time the slowly oscillating arm M is clutched to the shaft L, and as both the arm M and the gear wheels are driven from the same shaft, the resulting timing is correct to secure the results referred to.

The shaft L is the operating shaft for the mechanism which operates the articulated right hand arm of the automaton. Thus, referring particularly to Figs. 1 and 3, it will be seen that the upper arm is formed by two links R and R pivotally mounted in the frame E at vertically separated points and the outer ends of these two links are pivotally connected at separated points with a forearm frame R The two links R and R cross each other at a point intermediate their ends, whereby the forearm frame R will be held at an angleand the angle will be increased when the links are elevated and decreased as they are depressed at their outer ends. The operating shaft L is provided with a crank arm R rigid there with and pivotally connected by a link R with the forearm frame R preferably on a center which coincides with the pivot R. The link R and crank arm R form in effect a toggle, which, by the oscillation of the shaft L may be moved to produce a rapid oscillation of the outer end of the,

forearm frame R or, when given a slow long downward oscillation, it will bring the forearm frame down and cause the arm to apparently extend toward an observer standing in front of the device. For counterbalancing the parts and holding the automaton arm up during the time the locking bolts of the clutch are out of engagement with the operating arms M and M, a tension spring R is connected with the link R at one end and with the pivot pin between the crank arm R and link R at the other end. A movement of the toggle joint, either way from its center, will thus cause the extension of the spring to a limited extent and the spring will retain the arm mechanism in almost any position in which it is placed, the major tendency, however, being to elevate the arm mechanism into position for the lever M to cooperate with the sleeve L in oscillating the arm for producing a rapid and vigorous action of the outer end of the arm, resembling a massage rubbing movement.

In order to render the device somewhat more attractive by causing the article being exhibited to turn toward the observer when the forearm is extended, the hand S, between the thumb and fingers of which the piece of art gum S is held, is mounted on a shaft 8 journaled in the forearm frame R and at its inner end connected by bevel gears S with the link R. One of the bevel gears S may conveniently be mounted rigidly on the connecting pivot for the links and forearm frame, which pivot is held rigidly against turning or angular movement in the end of the link R. The throw of the operating lever'arm M is preferably made considerably greater than that of the operating arm M, this result being accomplished by making the crank arm n of considerably greater length than the crank arm n with the result that the operating arm M imparts a series of relatively short oscillatory movements to the hand S while the-*latter is in elevated position and in proximity to the face of the automaton, and the operating arm M imparts a slow but long downward movement to the hand, causing the latter to be extended toward the observer, and partly turned as though presenting the block of art gum held thereby to the observer, and, of course, presenting a side which will bear a proper inscription to identify the article. The other arm of the automaton is formed or supported by a downwardly extending link T hung from the end of the frame E, and a forwardly extending forearm frame T which may carry the left hand t. This left hand t is held up by a bent rod t which, at its inner end is fastened to a longitudinally arranged connecting rod F. The connecting rod t is pivotally connected with the vertical link or rod m at one end and at the other end it is pivotally connected with the downwardly extending arm K on the drum operating pawl, whereby, upon the rotation of the crank n the rod t will be reciprocated, carryingwith it the left hand of the automaton and also operating the drum rotating pawl, whereby the drum will be advanced with an intermittent motion, which will cause the tablets or cards to successively drop down in, front of the drum, as shown in Fig. 5, where they will rest on a support I until withdrawn therefrom by the further rotation of the drum.

The rotary platform carrier G is adapted to support a rotary platform or table U at its upper end and at its lower end below the bearing in the cross frame G it is provided with a disk V having upwardly and downwardly projecting pins or projections -v, the projections on the upper side of the disk V being adapted to cooperate with a downwardly movable pawl W, in the cross frame G, and the downwardly projecting pins being adapted to cooperate with an oscillatory pawl member IV having a tooth Vi, which .will be caused to engage the pins or projections 42 by reason of the overweighting of the arm of the actuating pawl mem her which tends to move the tooth V upwardly. The actuating pawl member W is supported on a downward extension of the shaft of the rotary platform or table support which is provided with an enlargement W as will be readily understood from an inspection of Fig. 5. The arm W of the actuating pawl member W is connected. by-a link W with the vertically extending link m and will be oscillated thereby simultaneously with the reciprocation of the link t whereby the table or platform will be given an intermittent forward rotation and any desired articles placed thereon will be presented for the inspection of the observer at all diiferent angles. This feature of the device may be utilized to call to the attention of the observer either the particular substance which is being used in the massage operation, or any other articles or substances which it is desired to advertise in connection therewith.

In addition to the motion effects produced by the described apparatus, the attractiveness is enhanced by mounting on the forwardly extending frame suitable colored electric lamps Y, the wires to which are led through. the tubular side pieces G from the motor casing, said lamps being also utilized I as the resistance members for cutting down the ordinary commercial current to a point where it may be successfully used in a small motor of a capacity proper for o aerating the advertising device. These lamps are therefore preferably connected in series with the motor, but in multiple with each other.

When it is desired to operate the device the circuit to the motor is established and thereafter the operation continues automatically, the automaton apparently massages the face, the face assumes a glow, and after the massaged material is removed from proximity to the face and extended toward the observer, the glow of the face fades away to be again reproduced when the massage ope -ation is repeated. The left hand of the automaton, reciprocating back and forth, apparently turns the drum or carrier on which the tablets are pivotally mounted, and these tablets are successively dropped over in front so that advertising matter on both of their surfaces may be seen,first, when they are brought up into position at the back of the drum or carrier, and then when they have dropped over in front by gravity, as shown Fig. 1. The turntable is simultaneously rotated with a slow intermittent movement, and all of these motions continue so long as the motor current is maintained.

The device is one which is well calculated to attract the attention of the passerby and to hold the attention during at least one or more of the cycles of operation so that the article being advertised is sure to be impressed upon the memory, and the object of the device accomplished.

Having thus described my invention, what I claim as new and desire to secure by Letters Patent of the United States, is:

1. In an advertising device, an automaton operating mechanism embodying a motor, an oscillatory shaft, independent oscillatory operating arms journaled on the shaft, differential operating connections between the operating arms and motor, clutch mechanism for alternately connecting the operating arms and shaft, and an articulated automaton arm operatively connected with the shaft.

2. In an advertising device, an automaton operating mechanism embodying a motor, an articulated automaton arm, and means driven by the motor for imparting to the automaton arm in succession a series of short vibratory movements when in flexed position. and a long vibratory movement for extending the arm.

3. In an advertising device, an automaton operating mechanism embodying a motor, an articulated automaton arm formed by pivoted cross links, and a forearm frame to which said links are pivotally connected at separated points, and differential oscillating drivingmechanism operatedv by the motor for imparting to said articulated arm a series of short vibratory movements and along vibratory movement whereby the arm will be extended, said series of short and long vibratory movements alternating with each other.

4. In an advertising device, an automaton operating mechanism embodying a motor, an articulated automaton arm formed by pivotally supported cross links and a forearm frame to which said links are pivotally connected at separated points, an oscillatory shaft, connections between said shaft and articulated arm, and differentially movable oscillating mechanism driven by the motor for imparting to said shaft in succession a series of short oscillatory movements and a long oscillatory movement.

In an advertising device, an automaton operating mechanism embodying an articulated automaton arm, a changeable lightfor varying the color of the face of the automaton, a motor, and means operated by the motor for varying said light and simultaneously imparting to the articulated arm in succession a series of short vibratory movements and a long vibratory movement.

6. In an advertising device, an automaton having an articulated arm, and an operating mechanism for vibrating said arm, embodying a motor and connections intermediate the motor and arm including independent differentially oscillating members and a clutch for connecting said members with the arm in succession.

7. In an advertising device, an automaton having an articulated arm, and an operating mechanism for vibrating said arm embodying a motor, an oscillatory shaft, independent oscillatory operating arms journaled on said shaft and driven differentially by the motor, and a clutch for connecting said operating arms successively with the oscillatory shaft.

8. In an advertising device, an automaton having an articulated arm, a changeable light for varying the color of the face of the automaton, and an operating mechanism embodying a motor, connections intermediate the motor and arm, including independent auxiliary members, and a clutch for connecting said members in succession with the arm, and connections for simultaneously varying the light.

9. In an advertising device, an automaton having an articulated arm formed by cross links pivotally supported at one end, an outer arm frame to which the opposite ends of the links are pivotally connected at separate points, a motor, an oscillatory shaft driven by the motor and having an operating arm thereon, and a link connecting said last mentioned operating arm and the articulated automaton arm.

10. In an advertising device, an automaton having an articulated arm formed by separate links pivotally supported at one end, an outer arm frame to which the opposite ends of the links are pivotally connected at separate points, a shaft journaled in said outer arm frame, a hand carried by said shaft, gearing interposed between the shaft and one of said links for imparting an angular movement to the shaft, a motor, an oscillatory shaft driven by the motor, and driving connections between the oscillatory shaft and articulated arm for vibrating the latter.

11. In an advertising device, an automaton having an articulated arm formed by links pivotally supported at one end, an outer arm frame to which the opposite ends of the links are pivotally connected at separate points, a counterbalancing spring connected with one of said links, a motor, an oscillatory shaft driven by the motor and operating connections intermediate said shaft and articulated arm.

12. In an advertising device, an automaton having an articulated arm formed by cross links pivotally supported at one end, an outer arm frame to which the opposite ends of the links are pivotally connected at separate points, a shaft journaled in said outer arm frame, a hand carried by said shaft, intermeshed gears interposed between said shaft and one of said links, whereby the shaft will be rotated by a change in the angular relation of the link and outer arm frame, a motor, and driving connections intermediate said motor and articulated arm for vibrating the latter to change the angular relation of the links and outer arm frame, and thereby rotate the hand carrying shaft.

13. In an advertising device, an automaton having an articulated arm, a motor, driving connections intermediate the motor and articulated arm for vibrating the latter, a second automaton arm, a display card carrier, and driving connections intermediate said motor and display card carrier connected with the second automaton arm whereby the display card carrier and second automaton arm are operated simultaneously to rotate the display card carrier and the articulated arm is vibrated during such movement.

14:- In an advertising device, a motor and its casing, an upwardly extending standard rigidly mounted on said motor casing and having a transverse head or frame at 1tS upper end, a forwardly extending frame rigidly connected with said motor caslng and embodying side pieces spaced apart, articulated automaton arms pivotally supported on said cross head, driving connections intermediate the motor and one of said articulated arms for vibrating the latter, a display card carrier journaled between the forwardly extending side pieces, driving connaled in the crosshead, differential driving connections intermediate the motor and shaft, and an operating connection intermediatesaid shaft and one of said articulated rms.

Copies of this patent may be obtained for 16. In an advertising device, the motor and its casing, a tubular standard rigidly mounted on'said motor casing, and having a cross head at its upper end with a tubular extension above said cross head, an automaton figure surrounding and supported by said standard and cross head, an articulated automaton arm pivotally connected with the cross head, driving connections intermediate the articulated arm and motor for vibrating the arm, a changeable light supported on said tubular extension of the standard, within thehead of the automaton, and driving connections for operating said light for changing the aspect of the countenance of the automaton.

1 JOHN BUCKLEY.

Witnesses:

O'- H. CHASE, CHARLES L. WARREN.

five cents each, by addressing the Commissioner of Patents, Washington, D. 0.? 

